As India’s startup ecosystem continues to expand and family-run enterprises prepare for generational transitions, Bengaluru-based EIMR Business School has introduced two specialised MBA programmes designed for future entrepreneurs and family business successors.
The newly launched MBA for Future Founders and MBA for Family Business Successors seek to move beyond conventional classroom learning by focusing on entrepreneurship, business execution, mentorship and real-world exposure.
Rethinking business education
EIMR traces its roots to Educesta, an education organisation established in 2011 that has supported the academic journeys of more than 4,000 MBA alumni through collaborations with universities across India.
According to the institution, years of engagement with students and industry stakeholders revealed a growing gap between traditional management education and the practical skills required to build and scale businesses. This insight led to the creation of EIMR, which currently supports more than 700 students through entrepreneurship-focused learning experiences.
Focus on real-world exposure
A key feature of the programmes is their emphasis on experiential learning. Through a Global Immersion Programme, students gain exposure to business ecosystems in France, Switzerland and Germany, interacting with startups, innovation hubs and established global enterprises.
The institution also hosts “Bold Moves”, a weekly platform that brings entrepreneurs, investors and industry leaders into direct conversations with students. Business leaders associated with these engagements include representatives from companies such as Zerodha and emerging startup founders from across the country.
Supporting student ventures
To encourage entrepreneurship, EIMR has introduced the Soonicorn Fund, a venture-support initiative connected to a larger ₹21-crore-plus ecosystem that offers mentorship, incubation opportunities and access to funding networks.
The institution says student-led ventures have already begun to emerge from its ecosystem. Among them is Storyphy, an AI-powered storytelling platform founded by students Arvind and Diwakar, which has secured early-stage funding.
Preparing future business leaders
Speaking about the initiative, founder Deepakk Kummar said education must evolve alongside India’s growing entrepreneurial ambitions. He emphasised that entrepreneurship is best learned through experience, exposure and execution rather than theory alone.
With increasing numbers of young Indians choosing entrepreneurship and family business leadership as career paths, the institution believes specialised programmes can help bridge the gap between academic learning and business creation.