Bengaluru: AbCoffee, the tech-enabled grab-and-go coffee chain, has launched seven new outlets in Bengaluru, marking its first expansion outside Mumbai and New Delhi. This move follows the establishment of 50 counters across these cities. The new Bengaluru locations include Sunriver (Embassy Golf Links), Prestige Tech Park, Brigade Magnum, Brigade Opus, Prestige Tech Cloud, Prestige Pacific Tech Park, and Indiranagar (home delivery).
In celebration of the launch, AbCoffee is offering unlimited refills of its signature beverages to the first 50 customers at each new counter. The chain plans to open an additional five outlets in Bengaluru by the end of the month.
AbCoffee’s model mirrors China’s Luckin Coffee but is tailored to the Indian market. It promises speedy service, delivering coffee in just one-and-a-half minutes at a third of the market price. The chain’s pricing starts at just Rs 77, making it an affordable option for coffee lovers.
Founder Abhijeet Anand expressed excitement about the launch, noting that Bengaluru’s vibrant IT and start-up community is an ideal setting for their “to-go” specialty coffee and quick eats model. AbCoffee claims to be the first coffee chain to achieve 50 outlets in just two years, serving over 700,000 coffees so far. The brand sources 100% specialty coffee beans from Indian plantations, boasting a customer loyalty rate of 61%.
Customers can enjoy their coffee by visiting the new counters, ordering online through Zomato and Swiggy, or pre-ordering via AbCoffee’s web app.