A bizarre cooking video featuring an unusual mix of chocolate, eggs, fruit juice and rice has gone viral on social media, leaving food lovers shocked and sparking widespread outrage online.
A recipe that stunned the internet
The viral clip, shared on Instagram, begins innocently enough with an influencer cooking a pot of steaming rice. However, the video quickly takes a strange turn when a bar of chocolate is broken and mixed directly into the rice.
As viewers try to process the unexpected addition, the creator cracks two raw eggs into the pot, followed by a full can of tomatoes. The experiment escalates further with the pouring of fruit juice and milk, before ending with an entire bag of white sugar dumped into the mixture.
The final result is a thick, unidentifiable slurry that many viewers described as disturbing rather than innovative.
Outrage and disbelief online
The video spread rapidly, attracting massive attention within hours of being posted. While some viewers laughed at the absurdity, many others questioned whether the dish was meant to be an actual recipe or simply a calculated attempt to go viral.
Comments flooded the post with sarcasm and disbelief. “Justice for rice,” wrote one user. Another commented in Hindi, “Oh my God, who makes food like this? Everything is ruined.” Others joked about what the dish should even be called, while several admitted the video “ruined their mood”.
Not the first ‘food disaster’
Social media users also pointed out that this is far from the first time bizarre food experiments have taken over the internet. From Maggi chai and Fanta omelettes to chocolate-filled golgappas and bhindi-stuffed samosas, shock recipes have become a recurring trend.
Recently, another viral clip from Saudi Arabia showed a content creator pairing traditional roti with scoops of strawberry and vanilla ice cream. While a handful found the hot-and-cold combination intriguing, most viewers were left confused and unimpressed.
Viral fame over flavour?
Food bloggers and social media observers say such videos highlight a growing trend where shock value often takes precedence over taste or authenticity. Many believe creators intentionally push culinary boundaries not to innovate, but to trigger reactions and boost engagement.
As the debate continues, one thing is clear: while fusion food can be creative, not every experiment wins hearts—or appetites—online.