Mangaluru: A vehicle sticker campaign was launched in the city on Saturday as part of the “BSY Abhimanotsava” programme, organised to commemorate 50 years of social service by former Chief Minister B. S. Yediyurappa.
The initiative forms part of a larger state-level celebration being held in Chitradurga, with party workers and leaders mobilising support and awareness through various outreach activities.
Leaders inaugurate campaign
The campaign was inaugurated in front of the Dakshina Kannada District BJP office in the presence of several senior party leaders. BJP district president Satish Kumpala, Member of Parliament Brijesh Chowta, district coordinator of the programme D. Vedavyas Kamath, and MLAs Bharath Shetty and Kishore Kumar Puttur were among those who attended the launch.
Other leaders, including Premananda Shetty and Ramesh Kandettu, were also present on the occasion, highlighting the significance of the programme within the party’s organisational structure.
Symbolic launch with sticker distribution
As part of the inaugural event, stickers carrying the campaign message were symbolically affixed to a few vehicles. Party leaders stated that the initiative aims to spread awareness about the contributions of B. S. Yediyurappa and encourage wider participation in the Abhimanotsava celebrations.
The stickers are expected to be distributed across the district, with party workers planning to reach out to supporters and the general public in the coming days.
Statewide celebrations planned
The BSY Abhimanotsava programme is being organised across Karnataka to mark the veteran leader’s five decades of public life and service. Various events, including public gatherings and outreach campaigns, are scheduled in different districts as part of the celebrations.
Party representatives emphasised that the campaign is not only a tribute to Yediyurappa’s political journey but also an effort to strengthen grassroots engagement.
Conclusion
The launch of the vehicle sticker campaign marks the beginning of local-level activities under the BSY Abhimanotsava banner. With more events planned in the coming days, party leaders aim to build momentum and ensure broad participation in commemorating the milestone.