San Francisco: LinkedIn has introduced a new feature that allows users to report posts they believe are generated by artificial intelligence, as the professional networking platform faces growing concerns over the rise of low-quality AI-generated content.
The new option, labelled “Seems like AI slop”, gives users a direct way to flag posts that appear to be created by AI rather than written by people. The move comes shortly after a study found that a significant share of long-form content published on LinkedIn is now AI-generated.
According to a study by AI detection company Pangram, around 41 per cent of long-form posts on LinkedIn are believed to have been created using AI tools. The findings have intensified discussions around authenticity, originality and trust on professional platforms.
LinkedIn acknowledges AI content challenge
LinkedIn’s chief product officer Hari Srinivasan confirmed the rollout of the feature, describing AI-generated low-quality content as a major concern for the platform.
“AI slop is a top priority for all of us,” Srinivasan said while announcing the update. He added that LinkedIn is expanding ways for members to indicate when they believe a post or comment appears to be AI-generated.
The feature is designed to provide LinkedIn with additional user feedback that can help improve its systems for identifying and reducing unwanted AI-generated material.
While artificial intelligence tools have become increasingly popular among professionals for writing posts, creating summaries and improving communication, concerns have grown over content that lacks personal experience, originality or meaningful insights.
Rise of AI-generated posts changes LinkedIn feeds
LinkedIn has traditionally been viewed as a platform focused on professional discussions, career updates and industry knowledge. However, users have increasingly reported seeing repetitive motivational posts, generic career advice and emotional storytelling that appear to follow similar AI-generated patterns.
Posts with themes such as sudden career breakthroughs, workplace lessons and personal transformation stories have become common across professional networks. Critics argue that many such posts appear polished but lack genuine experiences.
The introduction of the reporting button reflects LinkedIn’s attempt to maintain the quality of conversations while allowing users to identify content they consider artificial or misleading.
LinkedIn expands AI detection efforts
The company said it has already been working on reducing automated activity on the platform. LinkedIn claims it blocks hundreds of thousands of automated comment attempts every day and has prevented millions of suspicious automation attempts in recent months.
Along with the new reporting feature, LinkedIn is developing additional detection systems, including classifiers designed to identify AI-generated content before it reaches users’ feeds.
The company’s approach highlights a broader challenge facing social media platforms: distinguishing between useful AI assistance and large-scale automated content production.
Artificial intelligence has become an important productivity tool for professionals, recruiters and businesses. However, platforms are increasingly trying to prevent AI from overwhelming human-created discussions.
Other platforms also fight AI-generated content
LinkedIn is not the only platform addressing concerns around AI-generated material. Other online communities have also started introducing tools to identify machine-generated content.
Newsletter platform Substack introduced AI detection capabilities through a partnership with Pangram, allowing readers and creators to better understand whether content may have been generated using artificial intelligence.
Meanwhile, several online platforms have struggled with automated accounts and bot activity. The growing presence of AI-generated posts, comments and interactions has raised concerns about the future of online authenticity.
The challenge has become more complex as AI models continue to improve. Modern AI tools can now create highly polished text that often appears similar to human writing, making detection increasingly difficult.
Fighting AI with AI
LinkedIn’s latest move reflects a wider shift in how technology companies are responding to artificial intelligence. Instead of banning AI-generated content completely, platforms are attempting to identify, label and manage it.
The “Seems like AI slop” button also gives LinkedIn access to millions of user opinions, which could help train its systems to recognise patterns associated with low-quality automated content.
However, the effectiveness of the feature will depend on how accurately LinkedIn can differentiate between legitimate AI-assisted writing and content that negatively affects user experience.
Conclusion
LinkedIn’s new AI reporting feature marks a significant step in addressing concerns around the rapid growth of machine-generated content on professional networks. As AI becomes a regular part of digital communication, platforms will need to balance innovation with maintaining authenticity.
The battle between human creativity and automated content generation is likely to continue, with LinkedIn and other platforms relying on smarter detection systems to keep online conversations meaningful.