The fifth edition of Ferrari’s 360-degree experience will be held at Yashobhoomi, India International Convention and Expo Centre, New Delhi, from October 17 to November 1, 2026. The exhibition will initially be open to invited guests on October 17 and 18, while public access will begin on October 19. Tickets for the public are already on sale.
The India edition will bring together Ferrari’s historic models, current and upcoming cars, motorsport technology and new engineering projects. Among the highlights will be the 849 Testarossa, 12Cilindri, Purosangue, Amalfi Spider and F80 supercar, along with Ferrari’s first fully electric sports car programme, the Luce.
Ferrari Universo comes to India for the first time
Universo Ferrari is designed as an immersive experience showcasing different aspects of the brand rather than functioning as a conventional automobile exhibition.
Ferrari has previously hosted the experience in Italy, Australia, South Korea and Thailand. The New Delhi event will mark the fifth edition and the first time the showcase is being held in India.
The exhibition will take visitors through Ferrari’s past, present and future, with separate spaces dedicated to its heritage, racing achievements, current range and emerging technologies.
The event is expected to appeal not only to existing Ferrari owners but also to automotive enthusiasts interested in the company’s history and engineering philosophy.
Classiche area to showcase Ferrari heritage
One of the main sections will be the ‘Classiche’ area, which will focus on Ferrari’s heritage.
The section will feature iconic models from the company’s history and is designed to highlight the cars that have contributed to Ferrari’s identity over the decades.
For visitors, the display will provide an opportunity to see some of Ferrari’s historic models alongside its latest products, allowing the evolution of the brand’s design and engineering approach to be viewed in a single exhibition.
Ferrari’s heritage remains closely connected with its motorsport programme, and the exhibition will also devote a separate area to racing.
Racing Area highlights motorsport legacy
The Racing Area will focus on Ferrari’s motorsport achievements, technologies and race-specification cars from different periods.
Ferrari has one of the longest and most recognised histories in international motorsport, particularly through its participation in Formula 1 and endurance racing.
The exhibition will use race cars and related displays to show how technologies developed through competition have contributed to the company’s engineering identity.
The Racing Area will therefore form an important part of the exhibition’s attempt to connect Ferrari’s road cars with its competition history.
Ferrari 849 Testarossa among key displays
Several of Ferrari’s latest road cars will be showcased at the New Delhi exhibition.
The list includes the 849 Testarossa, one of the newer additions to Ferrari’s range, along with the 12Cilindri, Purosangue, Amalfi Spider and F80.
The combination of current production models and upcoming products will allow visitors to see Ferrari’s present design and performance direction.
The exhibition is therefore not limited to historic models. It is also intended to provide a look at where the company is heading in terms of performance, technology and electrification.
Ferrari F80 supercar to be displayed
The Ferrari F80 will be another major attraction at the event.
The F80 represents Ferrari’s latest generation of high-performance engineering and is positioned as a flagship supercar within the company’s modern range.
Its presence at Universo Ferrari will give Indian visitors an opportunity to see the model as part of Ferrari’s broader showcase of its engineering and motorsport-inspired technology.
The F80 will be displayed alongside other Ferrari models rather than as an isolated product launch.
Luce offers glimpse of Ferrari’s electric future
Ferrari will also use the exhibition to highlight its move towards electric mobility through Luce, described by the company as its first full-electric sports car programme.
The Luce display is intended to provide a glimpse into Ferrari’s approach to combining electric technology with the performance and driving experience associated with the brand.
The inclusion of the programme is significant because it places Ferrari’s future electrification strategy alongside its traditional focus on combustion-engine performance and motorsport.
Rather than presenting the exhibition solely as a celebration of the past, Ferrari is using Universo to show its current technological direction as well.
Hypersail makes Asian debut
One of the more unusual attractions will be Ferrari Hypersail, which will be displayed for the first time in Asia.
Hypersail is Ferrari’s high-performance sailing project and represents an expansion of the company’s engineering ambitions beyond automobiles.
The project is being developed for an attempt at a non-stop, round-the-world sailing speed record. Its inclusion in Universo Ferrari broadens the exhibition beyond four-wheeled vehicles and showcases Ferrari’s interest in high-performance engineering in other fields.
For visitors, the Hypersail display is expected to provide a different perspective on Ferrari’s approach to aerodynamics, performance and technical development.
Public access begins from October 19
Although the exhibition begins on October 17, the first two days will be reserved for invited guests.
Public access will begin on October 19 and continue until November 1. The event will be held at Yashobhoomi, the India International Convention and Expo Centre in New Delhi.
Ferrari has confirmed that tickets for public access are on sale.
The venue will provide a large exhibition space for the various sections, allowing Ferrari to combine cars, motorsport displays and technology-focused experiences.
Why Ferrari is bringing Universo to India
The India debut comes as Ferrari continues to expand its engagement with the country’s luxury and performance-car market.
India has a growing community of luxury-car and supercar enthusiasts, particularly in major cities such as Mumbai, Delhi, Bengaluru and Hyderabad.
Bringing Universo Ferrari to India allows the company to engage directly with enthusiasts beyond its conventional showroom and customer activities.
The exhibition also provides Ferrari with an opportunity to present its brand history and future strategy together, rather than focusing on individual model launches.
Ferrari’s past, present and future under one roof
The New Delhi edition of Universo Ferrari will bring together three distinct elements of the brand: its heritage, current performance cars and future technologies.
Historic Ferrari models will form the Classiche section, while the Racing Area will focus on motorsport. Newer cars such as the 849 Testarossa, 12Cilindri, Purosangue, Amalfi Spider and F80 will represent the current product portfolio.
The Luce programme will offer a glimpse of Ferrari’s electric future, while Hypersail will demonstrate the company’s engineering ambitions beyond automobiles.
With the exhibition running from October 17 to November 1, Ferrari is set to give Indian enthusiasts an extended opportunity to experience the brand’s history and technological direction in one location.