‘Bitcoin Chai Cafes’ to teach people about crypto use at its tea stalls

CoinDCX, famously known as “India Ka Crypto Coach,” is taking a fresh approach to educating the public about Bitcoin. The crypto exchange has launched pop-up “Bitcoin Chai Cafes” at popular tea stalls across India. Located near tech hubs and financial areas, these cafes aim to start conversations about cryptocurrency in an easy-going, relatable environment. With cups featuring Bitcoin facts and fun trivia, the initiative is transforming the traditional “chai pe charcha” into a platform for learning about digital currencies.

CoinDCX has embraced the fusion of education and engagement, making Bitcoin discussions as casual as weather talks. The company shared images of the cafes on X (formerly Twitter), where they also offered tips on getting a free chai. One post read: “What’s hotter than a chai? #Bitcoin #ChaiAurBitcoin.”

The initiative has sparked humorous interactions online. A commenter jokingly asked if the chai could be free, to which CoinDCX replied, “Yes! Only if you visit the Bitcoin Cafe and post a selfie! 😉.” Other users reacted with lighthearted comments, including one about the regret of not buying Bitcoin at $1, with CoinDCX responding, “Ohh Self Burn!” Another shared their portfolio screenshot, calling it “hotter than chai,” to which CoinDCX playfully replied, “OMG! Sorry we’re not competing with you!🥵”

This innovative strategy makes crypto education both fun and accessible.

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#BitcoinChaiCafe #CryptoEducation #ChaiAurBitcoin #CoinDCX