Fortbell Gadgets has appointed Shavinder Singh Sandhu as the CEO of its Outdoor Advertising Division, marking a significant step as the company strengthens its presence in the Out-of-Home (OOH) industry. This move follows the company’s landmark ₹346 crore contract with MC Mohali, which grants exclusive outdoor advertising rights across the city. As part of the agreement, Fortbell will modernize and manage more than 300 prime advertising locations, including Unipoles, Billboards, Gantries, and Public Utilities.
With plans to revolutionize the advertising landscape, Fortbell Gadgets will invest heavily in state-of-the-art infrastructure, incorporating both digital and static advertising formats. These innovations are expected to transform the city’s visual environment, enhancing brand visibility and engagement for advertisers.
Shavinder Sandhu, an experienced leader in the advertising sector, also heads Leafberry Ads and LEAD ADS. Speaking about the transformation, he said, “We are committed to transforming Mohali’s advertising environment with premium, high-impact media solutions that maximize brand visibility and engagement.” Over the next three months, Fortbell will roll out these upgrades, providing advertisers with cutting-edge, effective branding opportunities.
The transformation is set to deliver increased exposure and innovative advertising solutions, benefiting businesses and consumers alike as Fortbell takes the lead in redefining Mohali’s outdoor advertising sector.
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