KOCHI: In a delicious fusion of tradition and innovation, KP Nooruddeen and Fatima Fasmina from Malappuram are bringing Kerala’s timeless kitchen flavours to the global market through their Kozhikode-based startup, Chefouse.
The couple launched the venture after a personal search for healthy snacks for their children led them to rediscover the rich nutritional value of traditional Indian ingredients. Today, Chefouse offers 11 nutrient-packed snacks made from local superfoods such as millets, jackfruit, ragi, and bananas. But that’s just the beginning — the startup has plans to unveil over 200 heritage recipes, one every month.
Drawing from their family’s food business background in the Gulf, Nooruddeen and Fasmina have created a decentralised, community-driven model. Chefouse empowers local women and promotes employment through a franchise system, while also working closely with farmers to revive forgotten crops and rebuild rural food systems.
“Our aim is not just to sell snacks, but to share the nutritional richness and cultural diversity of India’s traditional recipes with the world,” said Nooruddeen.
The company’s manufacturing and R&D base is located in Kakkanchery, Kozhikode, with a second centre coming up in Mattannur, Kannur. The couple plans to establish 20 units across Kerala and expand further across the country.
Chefouse is not just a food brand — it’s a movement reconnecting people with heritage, health, and homegrown ingredients.