A video by Shivee Chauhan, an Indian content creator in San Francisco, has gone viral for offering tips on avoiding the lingering smell of Indian cooking. Chauhan shared practices such as wearing “cooking clothes,” changing out of work attire immediately after cooking, and storing jackets away from the kitchen to prevent food smells from sticking.
In the video, which has garnered over 7.8 million views, Chauhan stated: “I like my Indian food. But I hate going out smelling like it.” While some appreciated her practical advice, others criticized her for perpetuating stereotypes about Indians and curry.
Critics questioned the need for such measures, with one user commenting, “Have you ever tried going back to India?” Supporters argued her tips were pragmatic, especially for Indian households in the West, where cooking odors linger longer in compact, ventilated spaces.
User Alekhya emphasized this distinction, explaining that the issue isn’t about “whitewashing” but tackling persistent smells from ingredients like onions and garlic. Meanwhile, others offered alternative solutions, like heating coffee powder to neutralize odors.
The video has sparked a broader conversation about cultural identity, stereotypes, and the practical challenges of maintaining personal and professional boundaries in multicultural settings.
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