K-drama superstar Kim Soo Hyun, known for his roles in It’s Okay to Not Be Okay and Queen of Tears, has found himself in the eye of a storm following allegations about his involvement with the late actress Kim Sae Ron. The controversy has sparked a wave of hate comments and calls for boycotts on social media, as fans demand justice for Kim Sae Ron, whose death in February 2025 was ruled a suicide.
Rumors of a six-year relationship between Kim Soo Hyun and Kim Sae Ron, when she was just 15 and he was 27, resurfaced, stirring public outrage. The drama escalated when a YouTube channel, HoverLab, released a text message allegedly from Kim Sae Ron to Kim Soo Hyun, pleading for financial support after being sent a content-certified letter demanding a repayment of 700 million won. The actress was reportedly trying to revive her career after a DUI scandal and had not yet managed the full debt.
Kim Soo Hyun’s agency, Gold Medalist, swiftly denied the accusations, calling them “fabricated and unacceptable.” However, the damage to his reputation has already taken a toll. Netizens have flooded his social media with hate comments, with calls to boycott his work and brand partnerships, including high-profile associations with companies like Prada, Estee Lauder, and Swatch Group.
While some fans continue to support the actor, others are adamant in holding him accountable, further complicating his professional future. His upcoming Disney+ series Knock-Off is now surrounded by uncertainty, and the fallout from this scandal shows no signs of abating.
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