Chhattisgarh – ZigZag Vodka, a newly launched Indian spirit, has made a remarkable debut by winning three Silver medals for its Original, Green Apple, and Orange variants, and a Bronze for Lime at the Asia World Spirits Competition 2025.

A sweeping debut by ZigZag Vodka

Despite its short time in the market, ZigZag Vodka secured awards across its entire range at the Asia World Spirits Competition, held under the aegis of The Tasting Alliance—a globally respected authority in spirits evaluation. ([turn0search0]) The feat marks ZigZag as the first Indian vodka brand to win international honours across its whole initial portfolio, all within its inaugural year. ([turn0search1])

What the awards mean for Indian spirits

The Asia World Spirits Competition, previously known as the Singapore World Spirits Competition, is judged by seasoned industry professionals and significantly influences global distribution potential. Securing medals here not only elevates a brand’s credibility but also signals global readiness. ([turn0search14])

Vision behind the bold branding

Speaking about the achievement, Ishwaraj Singh Bhatia, co-founder of Simba Beer and ZigZag Vodka, expressed pride in the global recognition. He highlighted that ZigZag’s distinct, design-led approach is validated by the accolade, reinforcing the brand’s mission to offer bold, unconventional Indian spirits to a modern audience. ([turn0search0])

A defining moment for India’s alco-bev sector

This success underscores a shift in India’s alco-bev narrative. Once known mainly for whisky, the industry is now seeing homegrown brands in vodka, gin, and craft beers compete globally with confidence. ZigZag’s recognition serves as a clear sign that Indian spirits can stand tall on the international stage. ([turn0search0])

Conclusion

ZigZag Vodka’s four-medal haul at its first appearance in the Asia World Spirits Competition is a significant milestone for Indian spirits. The achievement signals India’s growing ambition in the premium and craft alco-bev space, backed by bold branding, quality production, and global aspirations.