Mark Zuckerberg, the CEO and founder of Meta, revealed on Wednesday that the number of active users on WhatsApp Channels had topped 500 million per month.
A new feature on WhatsApp is called Channels, which allows users to follow individuals, groups, and teams to get updates.
Your private conversations and channels are not connected, and other followers cannot see who you select to follow.
“In the first seven weeks, 500 million monthly active users on WhatsApp Channels! Wonderful to see the WA community so active,” Zuckerberg wrote on his WhatsApp channel after sharing the news.
Additionally, the business has started the official WhatsApp Channel to inform users about the projects it is working on.
Within the app, users can get confidential updates from important people and organizations using WhatsApp Channels, a one-way broadcast tool.
According to the company, Channels is a new way to get updates from people, organisations, and teams you follow on WhatsApp. Channels are separate from your private chats, and who you choose to follow is not visible to other followers.
“We’ve launched Stickers on channels. Users are enjoying getting updates from channels they follow. And admins are using Channels as a way to connect with their followers in a new format,” said WhatsApp.
Last week, reports surfaced that could show ads in Status, the platform’s Stories-like feature, and channels but not in the main inbox.
In an interview with Brazilian media, WhatsApp’s head Will Cathcart said the company is not planning to put any ads in the main chat but can show ads in other places, like channels or status.
