Bengaluru: Quick commerce platform Zepto has reported a record-breaking surge in festive essentials sales during Ganesh Chaturthi 2025, reflecting how Indian households are blending tradition with convenience through online platforms.
From pooja items to sweets, Zepto ensured customers had everything delivered swiftly, with sellers witnessing a remarkable spike in demand compared to last year.
Festive items see multi-fold growth
Sellers on Zepto experienced exceptional sales growth across key festive items:
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Decorative Lights – 14.15x increase
Chunri – 13.61x increase
Betel Nut – 6.82x increase
Gulab Jamun – 6.65x increase
Rangoli & Stencils – 3.79x increase
The significant jump highlights growing consumer trust in fast, reliable, and festive-ready delivery services.
Sweet sales peak by the hour
On Ganesh Chaturthi day, sweet sales spiked sharply during peak hours, with Bengaluru and Mumbai driving major demand:
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Laddus: Demand soared between 10 AM and 11 AM, with Bengaluru selling 3.56x more than Mumbai.
Modaks: Mumbai contributed 36.9% of total platform sales, overtaking Bengaluru after the initial lead.
Pedas: Demand peaked at 11 AM, with Bengaluru outselling Mumbai by 2.11x.
City-wise festive showdown
Each city showcased unique festive preferences:
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Modaks: Mumbai sold 2.7x more than Hyderabad, overtaking Bengaluru towards the end.
Ganesh Idols: Bengaluru topped sales, followed by Hyderabad and Mumbai.
Durva Grass: Mumbai led with 1.7x more purchases than Hyderabad.
Modak Moulds: Mumbai overtook Bengaluru and Hyderabad in final days.
Laddus: Bengaluru sold 2.3x more than Mumbai, maintaining dominance.
Pedas: Hyderabad led early, but Bengaluru retained overall lead with 2.2x higher sales than Mumbai.
Zepto’s growing influence
Founded in 2021 by Aadit Palicha and Kaivalya Vohra, Zepto has expanded to 80+ cities, offering 45,000+ products and promising delivery in 10 minutes*. With the Zepto Café, customers also enjoy fresh food and beverage options, further reinforcing its convenience factor.
Conclusion
The Ganesh Chaturthi sales data highlights India’s growing reliance on quick commerce platforms for festival shopping. Zepto’s ability to deliver everything from eco-friendly idols to traditional sweets has set a new benchmark for convenience-driven celebrations.