The multihyphenate persona of Deepika Padukone has won numerous awards and milestones. In addition to awe-inspiring us with her cinematic skills, the actress is establishing business objectives with her self-care line, 82 E. With Ayurvedic-based formulas, the actress’ brand has been making waves in the celebrity-owned beauty circuit since November 2022, when she first entered the beauty business. In a recent move, Deepika’s brand has expanded into men’s skincare after first focusing on body care and skincare. Today, the recently launched men’s collection was made available on the website, coinciding with Valentine’s Day. To cater to a simplified skincare routine for men, the brand has launched two products that can easily be adopted as a regular part of one’s everyday beauty ritual.
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A cleanser and a hydrating cream make up the two products in the range that were introduced. There are two distinct scents available for the face, beard, and body cleanser: fresh citrus and woody oud. Enriched with the benefits of Arjuna and Betaine, the cleanser helps to preserve the natural moisture balance of the skin. An additional item is a moisturizer with SPF 40 PA+++. This moisturizer, enhanced by the modern technique of ceramides and the traditional qualities of golu kota, tends to improve skin elasticity and soothe the skin.
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