A Growing Global Shift
Celebrated on August 22, World Plant Milk Day highlights the rise of dairy-free alternatives like almond, soy, oat, and coconut milk. Once preferred mainly by vegans or those lactose-intolerant, these milk substitutes have now found their way into the diets of wellness-focused individuals everywhere.
Fuelled by Celebs & Conscious Choices
Veganism is gaining momentum in India, supported by public figures like Virat Kohli, Anushka Sharma, Alia Bhatt, Richa Chadha, Samantha Ruth Prabhu, and Ritesh-Genelia Deshmukh. Their influence has propelled awareness of ethical and health-conscious lifestyles.
As per Future Market Insights, the global market for plant-based milks is expected to jump from USD 21.9 billion in 2025 to a massive USD 52.4 billion by 2035.
Sattvic & Soul-Nourishing
According to nutritionist and Iyengar yoga expert Sachin Rajvansh, choosing plant-based milk isn’t just a trend—it aligns with sattvic principles that support inner clarity and spiritual harmony. He notes that almond, oat, and coconut milks are lighter, more balancing alternatives compared to traditional dairy.
From Cafés to Hotel Kitchens
Executive Chef Dinesh Rana of Novotel Goa Panjim has crafted menus with soy, oat, and almond milk options. These ingredients are featured in lattes, smoothies, and desserts that are better for both health and the environment.
At Fairfield by Marriott, F&B manager Jitendra Singh reports rising demand for beverages and treats like almond milk cappuccinos, soy mochas, chia puddings, and vegan smoothie bowls—now must-haves on menus, in line with brand health standards.